Rowland Unified School District

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Drug Alcohol Tobacco Education (DATE) Program
RUSD District Office
1830 S. Nogales Street
Rowland Heights, CA 91748
Phone: 626-854-8340
FAX: 626-854-8547

The DATE Program provides prevention education and service for children and families in the areas of drug, alcohol, tobacco, and violence prevention. The goal is to teach children resiliency and offer positive alternatives in developing healthy, drug-free lifestyles. An advisory committee meets quarterly to monitor the program and make recommendations for effectiveness.

Curriculum - Research-based prevention curriculum is used in grades K-12. The district-adopted materials focus on substance abuse and violence prevention, decision-making, and refusal skills. In Kindergarten through 6th grade and in 9th grade health classes, Too Good For Drugs and Violence is taught. In 7th and 8th grades, Project Alert is the approved curriculum. All lessons are research based effective programs.
Parent Education - Two 10-week series of classes are offered each year in English and Spanish. See link below for classes, dates, and times.
Tobacco Cessation - Information is available to children and adults regarding programs for tobacco cessation. Classes addressing tobacco prevention and cessation are provided at all high school campuses, funded through a state-awarded grant.
California Healthy Kids' Survey - Given each year at selected grade levels, this state-mandated survey measures students' attitudes,knowledge and use of substances and violence. (See link below for recent survey results.
Counseling - Contracted through professional agencies, counseling is provided on a regular basis for high-risk students at each high school.
After School Programs/Assemblies - Based on individual school needs, funding is provided for activities with a prevention focus such as after-school programs, assemblies, and remedial reading using prevention materials.

Red Ribbon Week - Part of nation-wide observance the last week in October each year, the observance is used to focus student/community attention on promoting a drug-free lifestyle.
Great American SmokeOut - Sponsored by the American Cancer Society, this national observance on the third Thursday of November each year focuses attention on prevention and cessation from the hazardous effects of tobacco use.
Safe Communities Week - This event is observed in the spring of each year. It brings all facets of the community together to promote personal/community health and safety.

Kick Butts Day is observed at the high schools as an awareness of tobacco use. Students participate in teen forums, poster and essay contests, skits, and other activities that are planned by the school site with the assistance of tobacco prevention agencies such as the American Cancer Society.